Our mission is to improve confidence and self-worth for families dealing with pediatric cancer and other chronic illnesses through experiences of wellness, beauty and fashion.


Our vision is for all young patients battling chronic illnesses and their families to feel valued, cared for, empowered and so Beautifully Loved!


Why Wellness, Beauty, and Fashion?

Illnesses, and the treatments that go along with them, can make it challenging for families to find the time to take care of themselves.

By providing experiences that promote wellness, beauty and fashion for these special patients and their families fighting through hardship, we want to remind them that they are seen, valued and overwhelmingly loved.

We want them to know that, while they don’t have the resources or energy to think of themselves, we will be thinking of them and helping them find ways to relax and restore. We hope to bring joy and lasting memories to children, their parents and siblings needing a moment away from their struggles, and we want to be part of the love they need during the difficult times.






View a full list of our Programs for the ways we incorporate Wellness, Beauty and Fashion.